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Privacy Policy

Privacy and Personal Data Protection at Royal Elite Vacation Club

Welcome to Royal Elite Vacation Club. Your personal data and privacy are important to us. Therefore, in accordance with existing legislation, we guarantee its protection and the exercise of your rights.


This privacy notice, established between Royal Elite Vacation Club and its representatives and/or affiliated companies and the information holder, sets out how your information will be treated by Royal Elite Vacation Club and the purpose for which it was collected. This is in accordance with Articles 15 and 16 of the Federal Law on the Protection of Personal Data Held by Private Parties (the 'Law').


Responsible for the Protection of Your Personal Data

A) For contracts acquired at Sandos Cancun, Sandos Caracol, and Sandos Playacar: SMC Vacations, S.A. de C.V., located at Kilometer 295 Carretera Chetumal - Cancun, Playa del Carmen, Solidaridad Municipality, Quintana Roo, CP. 77710, as well as Paseo Xaman Ha, Playacar Condominium, Playa del Carmen, Solidaridad Municipality, Quintana Roo, and Boulevard Kukulkan, Hotel Zone, SM.53, L.37-1, Section A, Km. 14, Cancun, Quintana Roo, Mexico, CP. 77500.

B) For contracts acquired at Hotel Finisterra: Prestige Holiday Club, S.A. de C.V., located in Los Cabos, Marina s/n, downtown Cabo San Lucas, Baja California Sur, Postal Code 23450.

SMC Vacations, S.A. de C.V. and Prestige Holiday Club, S.A. de C.V. will hereinafter be collectively referred to as 'Royal Elite Vacation Club.'


As applicable, these companies are responsible for the processing of your personal data in accordance with this privacy notice, and such data is duly protected in accordance with the administrative, technical, and physical security provisions established in the law to protect against possible damage, loss, alteration, or unauthorized access.


Purpose of Processing Personal Data

The personal data held by Royal Elite Vacation Club will be used for:

· Provision of lodging services

· Provision of restaurant services

· Provision of banquet services

· Provision of tourism and commercial services

· Vacation Club membership

· Timeshare membership

· Informing about new services, products, or events related to the aforementioned services, including sending advertisements and newsletters

· Fulfilling obligations related to the aforementioned services

· Evaluating quality and service

· Internal service analyses

· Generally, to fulfill the obligations contracted with the Guest, based on a civil contract such as Hospitality.


The holder may exercise the rights of access, rectification, cancellation, or opposition regarding their personal data in accordance with Article 28 of the law, or revoke the consent granted for that purpose.


To do this, send the request in the terms set forth by the Law in its Art. 29 to the responsible person in our Personal Data Protection Department, located at the address or contact the mentioned phone numbers or via email at, which we request you confirm by phone to assure proper receipt.


Additionally, we inform you that your data may be transferred to other national or foreign entities to fulfill the purposes for which your data was provided. In this regard, your information may be shared with all the companies listed on our website.


If we do not receive your express opposition to your personal data being transferred in the manner and terms described, we will understand that you have tacitly consented to it.


If you do not wish to receive promotional messages from us, you can send your request via the mentioned email address.




Royal Elite Vacation Club will collect and process certain sensitive data. Sensitive personal data will include those related to disabilities, medical requirements, or any other necessary to offer better service, applying additional security measures to further protect them.

Royal Elite Vacation Club commits to treating sensitive personal data with strict security and confidentiality.




Royal Elite Vacation Club may transfer personal data in its possession to third parties subcontracted or related to the provision of services, for advertising purposes or market studies.



To limit the use of your personal data, please send an email to addressed to the Personal Data Department, indicating the desired limitation on the use of your data.




To access the personal data that Royal Elite Vacation Club holds, to rectify them if they are inaccurate or incomplete, or to cancel them or oppose their processing for certain purposes, please submit a written request addressed to our Personal Data Department at containing the following information:

· Name of the holder

· Holder's address or email address to communicate the response to the request

· Documents proving identity or authorization to represent the holder in the request

· Description of personal data on which ARCO rights are intended to be exercised

· Any other element that allows the location of personal data and attention to the request


You may revoke the consent granted to Royal Elite Vacation Club for processing your personal data at any time by sending a written request to our Personal Data Department at, clearly detailing the data for which consent is being revoked.

Personal Data of Minors and Legally Disabled Persons

Some of the data we process include personal data of minors or persons in a state of interdiction or legal incapacity. For processing such data, we require the consent of parents or guardians.


Exercise of Access, Rectification, Cancellation, and Opposition rights can be carried out through the person exercising parental authority, guardianship, or representation of the disabled or incapacitated person.




Royal Elite Vacation Club recognizes the value of your personal data and has implemented security measures to prevent its use for purposes other than those authorized, as well as its alteration, loss, theft, or access by third parties. Measures include the use of specialized software, staff training, and the adoption of internal data protection policies.

If you oppose in any way the use of your data as described in this privacy notice, please communicate so via email to, addressed to the Personal Data Department.




Additionally, in accordance with Articles 10, 37, and other relevant articles of the law and its regulations, Royal Elite Vacation Club will be exempt from obligations regarding consent for the processing and transfer of your data when:


I. It is provided for by a Law;

II. The data appears in publicly accessible sources;

III. The personal data is subjected to a prior dissociation procedure;

IV. It aims to fulfill obligations derived from a legal relationship between the holder and the responsible party;

V. There is an emergency situation that could potentially harm an individual in his/her person or property;

VI. It is indispensable for medical care, prevention, diagnosis, the provision of health care, medical treatment, or the management of health services, while the holder is unable to grant consent, under the terms established by the General Health Law and other applicable legal provisions, and such data processing is carried out by a person subject to professional secrecy or equivalent obligation;

VII. A competent authority issues a resolution.

VIII. The transfer is necessary for the recognition, exercise, or defense of a right in a judicial process;

IX. The transfer is necessary for the maintenance or fulfillment of a legal relationship between the responsible party and the holder.





The Royal Elite Vacation Club website uses "cookies" as a technology that allows storing small encrypted texts on the user's computer or device.


At Royal Elite Vacation Club, we use "cookies" for the following purposes:

1. Ensuring the possibility of making reservations through our website.

2. Managing your use of our website.

3. For statistical purposes, without storing individualized information.

4. Identifying you if you have responded to a campaign to offer the indicated offerings.

5. If you are a recurring visitor, saving your previous searches to facilitate navigation or other aspects aimed at the same purpose.



Third-Party Cookies for Advertising

We use third-party advertising technology aimed at presenting ads on our website or third-party websites with which we are related. The information is completely dissociated, and no personal data can be obtained from you based on this method.


Additionally, except for session identifiers for making reservations, all other information is dissociated, not collected and combined by Royal Elite Vacation Club in a central system, being information purely located in your computer.


Royal Elite Vacation Club does not use cookies to obtain more information than you have voluntarily authorized us to obtain.


Information on IP, Browser, and Other Connection-Related Data


Royal Elite Vacation Club informs you that it will record information on connections established through the website or by email to manage issues and incidents, improve our web performance, and for security purposes.




This Privacy Notice may be modified at any time to comply with legislative updates, judicial interpretations, internal policies, new requirements for the provision of Royal Elite Vacation Club services, or any other reason. In such cases, the modifications will be available on our website


Carretera Puerto Juarez-Chetumal Km. 295, Quintanaroo 77710, Playa del Carmen, Mexico.

Tel: +52 (984) 8734492

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Reservations Department


  • Email address:

  • Telephone No. from Mexico: (984) 873 4492

  • Telephone No. from Argentina +52 800 345 8114

  • Telephone No. from Canada and USA: 1 844 992 8339

  • Telephone No. from any other country: +52 (984) 873 4492

  • Fax: + 52 (984) 873 4496



Member Service Department


  • Email address:

  • Telephone No. from Mexico: (984) 873 4493

  • Telephone No. from Argentina +52 800 345 8114

  • Telephone No. from Canada and USA: 1 844 992 8339

  • Telephone No. from any other country: +52 (984) 873 4493

  • Fax: + 52 (984) 873 4496


Financial Department


  • Email address:

  • Telephone No. from Mexico: (984) 873 4494

  • Telephone No. from Argentina +54 800 345 8114

  • Telephone No. from Canada and USA: 1 844 992 8339

  • Telephone No. from any other country: +52 (984) 873 4494


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